60-70% of marketing content goes completely unused. We need to stop interrupting what people are interested in and start creating what they are interested in.
Learn this 3 part process of building and assessing a Content Marketing Strategy:
- Build the business case
- Find the Budget
- Measure results
Additional Resources
10 Steps and Calculations to Develop your Content Formula
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10 Ways Sales Benefits from Marketing Automation
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10 Ways to Better Engage App Users in 10 Seconds
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20 Secrets You Should Know About Transcreation
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23 Predictions for Native Advertising in 2017
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